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Why Negative Reviews Can Be Good For Business | Forbes

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CPG Connect | Status: is encouraging members to get involved i... Read more
Posted in May
Amy Morin, Contributor

Most prospective customers read reviews about products or services before making a purchase, which is why many small business owners live in fear of a public customer complaints. But, the latest research shows that negative reviews may not hurt your business as much as you might think. In fact, negative reviews can actually be good for business – if the reviewer is polite

http://www.forbes.com/sites/amymorin/2014/05/06/why-negative-reviews-can-be-good-for-business/
 

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